SMM Course in Coimbatore

 It is the marketing of a company's products and services via the social media and social networks. The goal is to use social media to grab customers' attention.

Why SMM?

  • It generates high traffic to your website
  • It improves Brand awareness
  • It is the simplest, fastest, most cost-efficient, and most effective way for a company to reach out to customers.
  • It helps to understand about likes, dislikes and interests of target audience which helps to develop strong marketing strategy.

Why SMO in Stepping into Digital:

  • With additional to the course, you will have real time industry projects.
  • The course has advanced syllabus
  • Affordable Course Fees
  • You can choose either online or offline classes
  • Flexible timings

Modules of SMM:

  • Introduction to Social Media
  • Facebook Marketing
  • Facebook Advertising
  • Twitter Marketing
  • Youtube Marketing
  • LinkedIn Marketing
  • Instagram Marketing
  • Pinterest Marketing
  • Quora Marketing

Introduction to Social Media

  • What is Social Media Marketing (SMM)
  • Introduction of Social Media Optimization (SMO)
  • Overview of Social Media Statistics
  • Why use Social Media Marketing
  • Benefits of Social Media
  • How to Building Social Media Strategy
  • Overview of Social media marketing objectives
  • How big brands use SMM
  • Case studies of Brands
  • Impact of Social Media on SEO

 Facebook Marketing:

  • How to Facebook account setup
  • How to Facebook business page setup
  • Overview of Competition analysis
  • Tools used for Cover photo designing
  • How to increase Facebook Fans.
  • How to Create Facebook marketing strategy (Calendar)
  • Introduction About Page management options
  • Explain Types of Posts and Statistics
  • Examples of Facebook Posts
  • Analyze engagement metrics
  • Overview of Facebook Insights Tools
  • What is Facebook Groups
  • How to Facebook Apps creation

Facebook Advertising:

  • What is Facebook Advertising
  • Explain Objectives of Facebook Ads
  • How to Create Likes & Engagements Campaign
  • How to Create Clicks & Conversions Campaign
  • What is Ad sets & Audience
  • Overview of Advanced Audience Targeting
  • How to Set Bidding & Budget Settings
  • How to Designing FB ads
  • What is Conversion Tracking
  • What is Remarketing Audience
  • How to Create Remarketing Campaign
  • What is Reports Management
  • How to Create a Business Manager
  • Overview of Advanced Facebook settings

Twitter Marketing:

  • What is Twitter Account
  • How to Create a Twitter profile
  • What are Profile Settings
  • What is a Twitter graphics design
  • Explain the different types of Post
  • Create Posting Strategy for Twitter
  • How to use Hashtags
  • How to Create and Use Trending Hashtags
  • What is Engagement Metrics & Twitter Analytics
  • Create Twitter Ads
  • Overview of Different Objectives in Twitter Ads
  • How to Selecting Target Audience
  • How to Creating Ads
  • How to Set Budget & Bid Settings
  • What is Conversion Tracking
  • How to Make Remarketing Strategy
  • Twitter Reports Analysis

Youtube Marketing:

  • What is Youtube Video Marketing
  • Analyze the Statistics of Video Marketing
  • How to Creating a YouTube Channel
  • How to Customizing the YouTube Channel
  • How to Create a video marketing strategy
  • Overview of Viral video examples
  • What are the Different Types of Video Posts
  • How to create YouTube Videos
  • How to Rank YouTube Videos on top
  • How to Make Custom settings in videos
  • Explain About YouTube Engagement Metrics
  • How to Increasing Subscribers
  • How to Create End Screens & Cards
  • How to use Playlists
  • Understanding copyrights and spam
  • What is YouTube Creator Studio
  • How to Make In-depth Statistics Analysis
  • What are the YouTube Tools & Plugins

LinkedIn Marketing:

  • What is LinkedIn Marketing?
  • What are the Benefits of LinkedIn Network
  • How to Create a LinkedIn profile
  • How to Optimizing the LinkedIn profile
  • What are Skills and Endorsements
  • What are all the Recommendations in LinkedIn
  • How to Creating new connections
  • How to Posting content in the profile
  • Overview of LinkedIn Groups
  • How to Finding Jobs in LinkedIn
  • How to Creating a LinkedIn company page
  • How to Customization of LinkedIn Business Page
  • How to Posting in LinkedIn Page
  • How to Advertising in LinkedIn
  • What are the Different Types of Ad Campaign
  • What are the Targeting Options in LinkedIn
  • Overview of Bidding & Budget
  • How to Make Reports Analysis

Instagram Marketing:

  • What is Instagram Marketing
  • What is Instagram statistics
  • How to Branding Business Products in Instagram
  • How to Identify Popular Instagram topics
  • How to Creating an Instagram Account
  • What is Tour of Instagram App
  • Overview of Content strategy for Instagram
  • What are the Types of Content
  • How to Make Post Designing
  • How to use Stories in Instagram?
  • How to Use Hashtags in Instagram?
  • What is Engagement Metrics
  • What is IGTV on Instagram?
  • How to use IGTV on Instagram?
  • How to Create Instagram Ads
  • Overview of Objectives of Instagram Ads
  • How to Make Reports & Analysis

Pinterest Marketing:

  • What is Pinterest Marketing?
  • How is branding use of Pinterest
  • How to Creating a Pinterest Account
  • How to Customizing the Profile
  • How to Make Pinterest Pins Strategy
  • What are Boards on Pinterest
  • How to Create Pins
  • What is the Pinterest Plugins
  • Overview of Custom Dimensions
  • How to Generating Engagements
  • How to Using Infographics
  • How to Integrating Pinterest in Site
  • Overview Engagement Metrics for Pins
  • Overview of Pinterest Analytics
  • How to Create Pinterest Ads

Quora Marketing:

  • Introduction of Quora Marketing
  • Benefits of Quora Marketing
  • How to Creating Personal Quora Account
  • Overview of Profile Setup Guidelines
  • What is Quora Account Policies
  • What are the Following Topics in Quora
  • How to Follow & Connect with Contacts
  • How to Writing Answers on Quora
  • How to Engage with Users
  • What is Quora Engagement Metrics
  • How to Make Quora Analytics
  • How to Creating Quora Business Page
  • How to Answering questions as a business
  • What is Quora advertising
  • What are the Types of Quora Campaigns
  • How to Create Reports & Analysis

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